Introducing the W<3nderful Innovation Challenge

As America’s largest farmer of tree crops and the nation’s second biggest produce company, The Wonderful Company knows that sustainability is crucial for the well-being of our planet as well as our products. The Wonderful Innovation Challenge is an invitation for the best and brightest problem solvers to help us discover more earth-friendly practices for ourselves and the world at large.

50,000 Tons of Opportunity

Calling all biomass innovators! We’re looking for new ways to use the 50,000 tons of pomegranate husks left over from juicing POM Wonderful pomegranates. Do you have an innovative, pilot-ready solution that can create value from this biomass? If so, click below to see if you have what it takes to compete for up to $1 million in funding for your solution.

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Why We Do It

As an agriculture company, we know that sustainability is critical to our future. That’s why we conserve natural resources and work hard to minimize our company’s impact on the environment.

Importantly, our commitment extends beyond pursuing the known environmental improvements of today. We are bold advocates of supporting cutting-edge research and innovation that will help solve the critically important sustainability challenges of tomorrow. To date, we’ve committed over $1,000,000,000 in fundamental environmental research, water-efficient irrigations systems, eco-friendly pest control, solar energy, and creative ways to reduce energy consumption across our operations. The Wonderful Innovation Challenge is an extension of this effort.

The Challenge is an opportunity for you to put your brilliant ideas into action. We recognize the amazing work being conducted by entrepreneurs and innovators across the globe and want to help bring these ideas to market. If you have an idea, we want to hear from you!